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    City Centres

    It is no secret that the cost of living and properties with it are generally pricier than the city’s outskirts. However, this is for their thriving activity and constant improvements, building a strong economy and creating fantastic capital growth opportunities. This reason alone can make city centres the best property investment.

    People are no longer migrating for open, green spaces. Instead, they are returning to their pre-pandemic desires for the convenience of closer amenities. These pre- and post-COVID desires are both being catered to, though. Through larger regeneration projects, the likes of leisure, green space, connectivity, and workspace are heightening appeal. This is recently seen in Leeds’ Aire Park project, building a development dedicated to accommodation, offices, and retail – all while connecting it to the heart of the city. Also, incorporating green space in developments like these hopes to improve the air quality and well-being of residents and visitors.

    Because of the ever-growing economy of city centres, they can often offer the best property investments. Cities in the Northern Powerhouse are seeing large businesses relocate there. The likes of Channel 4, BT, and Asda saw the capital growth potential in Leeds to base their headquarters there instead of London, and the city’s economy has boomed because of it. Growing business sectors, whether start-ups or industry giants, massively increase a city’s desirability and rental demand for relocating working professionals. This is similarly seen in Manchester with its thriving Media City. Young professionals from across the country move to make the most of new digital hot spots in the Northern Powerhouse. Other Northern cities are following suit, with the likes of Liverpool, Leeds, and Hull strengthening their business sector by creating high-quality and desirable office spaces. The North, too, remains resilient throughout the current interest rates.

    Investing in Hull

    One of the best places to live in Hull is none other than the city centre itself. Properties here approximately cost £30k less than the entire city’s average of £164,997. This is often unheard of. But, due to the desirability of Hull’s outskirts, from high-quality housing to community spirit, popular areas like Sutton on Hull and Kingswood see average property prices reach above £170k. As many improvements to Hull’s public realm have been completed over the years, celebrating its cultural heritage and reigniting pride in the city, the city centre is growing in desirability, evident in both Hull’s Fruit Market and Albion Square projects. The growing demand seen in these areas consequently increases the lower-than-average property prices.

    Hull has been an emerging investment hotspot over the past few years. Thanks to regeneration, turning the public realm unrecognisable, its economy has drastically improved. Such enhancements are making the city a highly sought-after location for visitors, businesses, and residents alike. According to Hull’s Economic Strategy for 2021-2026, city centre developments have the potential to build 2,500 properties alongside growing opportunities for leisure and retail. High-quality housing and city centre office accommodation ensure to attract and retain all demographics, aiding the growth of its highly skilled digital sector and leading green technology.

    City Towns and Suburbs

    Investors may first see areas away from city centres as bad investments, but this could not be further from the case. Suburban towns can often be as convenient and beneficial as city centre living. Most individuals look to the city outskirts for its affordability. For example, Manchester sees rent average at £1,409pcm in the city centre, which has encouraged 54% of tenants to move to Manchester’s suburban towns. With public transport and ring roads offering quick commutes into the city centres, heading further out for more affordable accommodation is an obvious choice for tenants.

    When buying or renting in suburban towns, individuals can often guarantee properties with more space for less money compared to city centre alternatives. What is more, with larger cities improving their local connectivity, residents can never be more than 20 minutes away from the heart of the city. These locations are perfect for students, who prefer more affordable accommodation a reasonable distance away from the universities and the city’s nightlife.

    Location is key and, while often easily commutable to the other side of cities, looking at nearby amenities is key. Areas near sports stadiums, retail parks, and hospitals can greatly increase the local economy. These areas can be where the demand lies, whether for short-term lets or long-term residency. Lower property prices and high demand mean increased rental income, making the city outskirts home the best property investment.

    Investing in Liverpool

    Some of the best areas in Liverpool sit at six of Totally Money’s top 25 buy-to-let postcodes in the UK. This is due to the millions of pounds invested in these regions to give Liverpool its name as the best place to live and work in the country.

    A large student population is one of the many reasons to invest in Liverpool. Being amongst cities with some of the highest graduate retention rates, too, Liverpool never falls short of rental demand – particularly single-let accommodation over HMOs. Liverpool universities attract the young demographic for their speciality in sciences, leaving them to invest in the city and begin their careers within the Knowledge Quarter and Science Park.

    It is not just affordability that draws residents to the city outskirts. Liverpool’s suburban towns offer property prices at only £10,000 less than those in the city centre. While still costing less, Liverpool’s total average price sits at only £156,300 – far lower than the national average. With Liverpool’s overall affordability, people choose to live in its suburbs due to the city’s regeneration projects stretching across its entirety. And, with Liverpool’s outskirts being both affordable and in high demand, they can offer incredible returns and be the best property investment.

    CityRise Verdict

    In all, it is all down to research – and price! A city centre property can see prices much higher than suburban areas despite demand possibly being higher. However, the cost of rent may often create a higher ROI. Both Hull and Liverpool offer property prices far below the national average with high demand across the board, whether city centre or suburbs. Again, research is paramount to finding the most rewarding investment as the best areas can differ between cities.

    This is where an investment agency comes in handy. All the research is already done, and they are experts in locating the best property investment for buyers.

    Schedule a call with our Investment Consultants to discuss opportunities today!

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